The best link-in-bio tools for Indian creators

For Indian creators in 2026, the link-in-bio question is really two questions: whether you are listing links or selling from them. Linktree is the best list. For selling to Indian buyers, SuperProfile and Pullsy Store offer UPI checkout in rupees, while Stan Store and Beacons are built for dollars.

Updated 21 September 2026

A link-in-bio tool does one of two jobs, and almost every comparison of them fails by pretending it is one job. Either the page sends people somewhere else, or it finishes the sale itself.

If you are sending people somewhere else — a channel, a podcast, a press piece — that is a directory, and Linktree is the best directory there is. If money is supposed to change hands on the page, a directory with a buy button bolted on is the wrong tool, and in India it is the wrong tool twice over, because the checkout usually cannot take UPI.

This list is split along that line.

How this list was put together 🔬

  • Prices were read from each vendor's own pricing page on 21 September 2026 where one was published in a machine-readable form. Where it was not — Linktree prices by region, and SuperProfile and Stan Store did not return a rate card — no figure is quoted and the page says so.
  • UPI support is judged on whether the checkout offers UPI to an Indian buyer, not on whether the company has an Indian entity.
  • Ordered by job, then by fit. We are not first.

The list 🏆

Linktree

A list of links, and nothing more

The category's original and still the best at its actual job. Free to start, excellent analytics, and every platform recognises the domain. Its commerce fee falls as the plan rises and reaches zero only at the top tier, priced by region rather than by one global rate card.

SuperProfile

An Indian creator page that sells

Cosmofeed's storefront: UPI-first checkout, digital products, paid calls, webinars and events from one link, built for exactly this audience. A commission that falls as the subscription rises — check its pricing page for current figures.

Pullsy Store

Indian creators whose bio link is a business

₹799 a month, 0% of every sale, UPI checkout in rupees, and settlement to a merchant account in your own name. Courses, downloads, consults, communities and memberships from one address. In early access.

Stan Store

Creators with an American audience

The same flat-fee argument, made well, in dollars. A polished mobile storefront and a large creator community. Stripe and USD throughout, which is what puts it here rather than higher for an Indian audience.

Topmate

A bio link that sells your calendar

Free to set up and 10% of what sells through your own link, 20% through their marketplace. Not a link page at all — a booking page — and the right answer when the thing you sell is an hour.

Instamojo

One product, no monthly fee

A free payment link at 2% + ₹3, dropped into whatever page you already have. No storefront, no subscription, and physical goods supported if you ship anything.

Side by side ⚖️

PlatformEntry priceCut of a saleWho it suits
LinktreeSee their pricing pageNot published in a form we could verifyA list of links, and nothing more
SuperProfileSee their pricing pageNot published in a form we could verifyAn Indian creator page that sells
Pullsy Store₹799/month0%Indian creators whose bio link is a business
Stan StoreSee their pricing pageNot published in a form we could verifyCreators with an American audience
Topmate₹010% of every saleA bio link that sells your calendar
Instamojo₹0/year5% + ₹3One product, no monthly fee
Entry price and fee are each platform's cheapest published plan, which is rarely the plan you would end up on — follow the links for the full ladder. Verified 2026-09-21.

Worth asking before you move 🤔

Which link-in-bio tools support UPI in India?

SuperProfile and Pullsy Store offer UPI checkout in rupees to Indian buyers. Instamojo's payment links do too. Linktree, Stan Store and Beacons are built around card rails for dollar and euro markets.

Is Linktree free in India?

Linktree has a free plan available in India, and it prices its paid tiers by region rather than publishing one global rate card. Its commerce fee applies to sales made through the page and falls as the plan rises.

Do I need a storefront or just a link page?

If nothing on the page is for sale, a link page is enough and a storefront is a cost with no return. The moment a product exists, a page that completes the purchase converts better than one that hands the visitor onward.

Stop renting your income to a platform.

Apply for early access

799 a month, 0% of your sales. No card to apply.