The best link-in-bio tools for Indian creators
For Indian creators in 2026, the link-in-bio question is really two questions: whether you are listing links or selling from them. Linktree is the best list. For selling to Indian buyers, SuperProfile offers UPI checkout in rupees, while Stan Store and Beacons are built for dollars. Pullsy Store is a free Indian page for links, free downloads and email sign-ups, and takes no payments yet.
Updated 1 October 2026 · first published 21 September 2026
A link-in-bio tool does one of two jobs, and almost every comparison of them fails by pretending it is one job. Either the page sends people somewhere else, or it finishes the sale itself.
If you are sending people somewhere else — a channel, a podcast, a press piece — that is a directory, and Linktree is the best directory there is. If money is supposed to change hands on the page, a directory with a buy button bolted on is the wrong tool, and in India it is the wrong tool twice over, because the checkout usually cannot take UPI.
This list is split along that line.
How this list was put together 🔬
- Prices were read from each vendor's own pricing page or help centre between 21 and 29 September 2026. Where no rate card could be verified — Linktree prices by region, and Stan Store did not return one — no figure is quoted and the page says so.
- UPI support is judged on whether the checkout offers UPI to an Indian buyer, not on whether the company has an Indian entity.
- Ordered by job, then by fit. We are not first.
The list 🏆
Linktree
A list of links, and nothing more
The category's original and still the best at its actual job. Free to start, excellent analytics, and every platform recognises the domain. Its commerce fee falls as the plan rises and reaches zero only at the top tier, priced by region rather than by one global rate card.
SuperProfile
An Indian creator page that sells
Cosmofeed's storefront: UPI-first checkout, digital products, paid calls, webinars and events from one link, built for exactly this audience. 10% of a sale on the free plan, 5% on Premium at ₹11,999 a year.
Pullsy Store
A free Indian bio page that grows your list
A link-in-bio storefront at pullsy.store/@yourname with links, free downloads, email sign-ups, free webinar registrations and custom request forms, and Instagram auto-DM that sends your link to anyone who comments a keyword. Free for good with five products, or ₹1,299 a month for unlimited products, analytics and auto-DM. It takes no payments yet — no UPI, no checkout — so it is not the tool for selling today. Paid checkout is planned at 0% of a sale, with no date yet.
Stan Store
Creators with an American audience
The same flat-fee argument, made well, in dollars. A polished mobile storefront and a large creator community. Stripe and USD throughout, which is what puts it here rather than higher for an Indian audience.
Topmate
A bio link that sells your calendar
Free to set up and 10% of what sells through your own link, 20% through their marketplace. Not a link page at all — a booking page — and the right answer when the thing you sell is an hour.
Instamojo
One product, no monthly fee
A free payment link at 2% + ₹3, dropped into whatever page you already have. No storefront, no subscription, and physical goods supported if you ship anything.
Side by side ⚖️
| Platform | Entry price | Cut of a sale | Who it suits |
|---|---|---|---|
| Linktree | See their pricing page | Not published in a form we could verify | A list of links, and nothing more |
| SuperProfile | ₹0 | 10% platform fee | An Indian creator page that sells |
| Pullsy Store | Free | Takes no payments yet (0% when it does) | A free Indian bio page that grows your list |
| Stan Store | See their pricing page | Not published in a form we could verify | Creators with an American audience |
| Topmate | ₹0 | 10% of every sale | A bio link that sells your calendar |
| Instamojo | ₹0/year | 5% + ₹3 | One product, no monthly fee |
Worth asking before you move 🤔
Which link-in-bio tools support UPI in India?
SuperProfile offers UPI checkout in rupees to Indian buyers, and Instamojo's payment links do too. Pullsy Store takes no payments yet. Linktree, Stan Store and Beacons are built around card rails for dollar and euro markets.
Is Linktree free in India?
Linktree has a free plan available in India, and it prices its paid tiers by region rather than publishing one global rate card. Its commerce fee applies to sales made through the page and falls as the plan rises.
Do I need a storefront or just a link page?
If nothing on the page is for sale, a link page is enough and a storefront is a cost with no return. The moment a product exists, a page that completes the purchase converts better than one that hands the visitor onward.
Read next 👀
The best platforms to sell courses online in India
Verified 2026 pricing for TagMango, Exly, Graphy, Teachable, Kajabi and more — what each takes of a sale, and which one fits the course you are actually selling.
The best ways to sell digital products in India
Templates, presets, ebooks and notes — what each Indian platform charges to sell them in 2026, from Instamojo's 2% + ₹3 to Gumroad's 10% and SuperProfile's storefront.
Compare Pullsy Store
Verified 2026 pricing for every creator platform in India and the comparisons built from it — what each one charges, and who each one suits.
Your audience, one link away.
Open your storeFree forever, or ₹1,299 a month for the full plan. Takes no payments yet.