Pullsy Store vs Linktree

Linktree is a directory of links that later added selling; its commerce fee falls as the plan rises and reaches zero only at the top tier, priced by region. Pullsy Store is a free link-in-bio for Indian creators with free downloads, email sign-ups and Instagram auto-DM. It does not take payments yet; Linktree can.

Updated 1 October 2026 · first published 21 September 2026

Linktree solved a real problem in 2016: Instagram gives you one link and you have five things to point at. It is still the best product in the world at being a list of links.

Selling came later, and it shows. Commerce on Linktree is a block you add to a page of links, priced through a commerce fee that falls as you move up the plans and reaches zero only at the top. It prices by region and publishes no single global rate card, which is why no figure is quoted here.

Pullsy Store is closer to Linktree today than to any store on this site, because it does not take payments yet either. What it adds to a list of links is things to hand out — a free guide or template to download, an email sign-up, a free webinar registration, a custom-request form — and an Instagram auto-DM that sends the page to anyone who comments a keyword on your post.

What Pullsy Store is today 🏪

A free link-in-bio storefront for Indian creators, at pullsy.store/@yourname. It does not take payments yet, so every product on it is free: links, free downloads such as guides, templates and presets, email sign-ups, free webinar registrations and custom-request forms. It cannot sell courses, memberships or paid communities, and it cannot book sessions.

The Free plan is ₹0 for good, with 5 products on the storefront, 5 unlisted pages and files up to 10MB. The Store plan is ₹ 1,299 a month for unlimited products and pages, files up to 100MB, storefront analytics and Instagram auto-DM, which sends your link to anyone who comments a keyword on your post. The first storefront on an account gets fourteen days of the Store plan free, with no card.

Paid checkout is planned, at 0% commission with the money going straight to your own bank. There is no date for it yet, and until it arrives, a creator who needs to be paid should use a platform that can take the payment.

Where Linktree is the better choice 🤝

  • The most recognised link-in-bio brand there is, and free to start.
  • Analytics and link management that a storefront does not try to match.
  • Fine as a directory of links, which is the job it was built for.

If you want to sell from your bio link today, Linktree's commerce features can take a payment and Pullsy Store cannot. If you only need a tidy list of links, Linktree is excellent and free. Pullsy Store makes sense when the link has a job beyond pointing: collecting emails and delivering a free download.

Pullsy Store does not take payments yet

The payment provider we built on does not yet onboard individual creators, who are most of the people this is for. Rather than open a checkout that most creators could not use, every product on a storefront is free for now.

What works today: a link-in-bio storefront with links, free downloads, email sign-ups, free webinar registrations and custom-request forms, and on the Store plan, Instagram auto-DM and storefront analytics. Courses, memberships, paid communities and booked sessions are not available.

Selling is planned, with no date yet, and it will take 0% commission, with the money going straight to your own bank. If you need to be paid now, the platform on the other side of this page is the better choice.

What the Free and Store plans include

Worth asking before you move 🤔

Can I sell digital products on Linktree?

Yes, through its commerce features, with a fee that varies by plan and region. It is a selling block on a link page rather than a full storefront. Pullsy Store cannot sell anything yet, so on this question Linktree is the one that can.

Does Linktree work well in India?

As a link page, perfectly. For selling, its checkout is built around card markets, and Indian buyers expect UPI. That gap costs you conversions on exactly the small-ticket purchases most creator products are.

Can I use both?

Plenty of people do — Linktree as the front door for social profiles and press, with one of its links pointing at a Pullsy storefront of free downloads and sign-ups. Nothing about the two conflicts, and both are free to start.

Read next 👀

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Free forever, or ₹1,299 a month for the full plan. Takes no payments yet.