Pullsy Store vs Stan Store
Stan Store charges a flat monthly subscription and no platform cut, and sells in dollars through Stripe. Pullsy Store is a link-in-bio for Indian creators that does not take payments yet: every product on it is free, with Instagram auto-DM and analytics on its ₹1,299 Store plan. Selling at 0% commission is planned, with no date.
Updated 1 October 2026 · first published 21 September 2026
Stan Store is the product this one most agrees with. It looked at a market funded by taking a tenth of everybody's income and decided to charge rent instead. That is the right call, and it is the deal Pullsy Store intends to make once it takes payments.
It is also American. The checkout is Stripe, the currency is dollars, and the whole experience assumes a buyer with a card who expects to be charged in USD. For an Indian creator selling a ₹499 template to an Indian audience, every one of those assumptions costs money — in conversion at the checkout and in conversion at the bank.
Stripe's India availability for local businesses has been restricted for years, and taking payments for individual creators in India is harder than it looks — which is also why Pullsy Store's own checkout is not live yet. That is not a criticism of Stan; it is the reason an Indian equivalent has to be built rather than translated.
What Pullsy Store is today 🏪
A free link-in-bio storefront for Indian creators, at pullsy.store/@yourname. It does not take payments yet, so every product on it is free: links, free downloads such as guides, templates and presets, email sign-ups, free webinar registrations and custom-request forms. It cannot sell courses, memberships or paid communities, and it cannot book sessions.
The Free plan is ₹0 for good, with 5 products on the storefront, 5 unlisted pages and files up to 10MB. The Store plan is ₹ 1,299 a month for unlimited products and pages, files up to 100MB, storefront analytics and Instagram auto-DM, which sends your link to anyone who comments a keyword on your post. The first storefront on an account gets fourteen days of the Store plan free, with no card.
Paid checkout is planned, at 0% commission with the money going straight to your own bank. There is no date for it yet, and until it arrives, a creator who needs to be paid should use a platform that can take the payment.
Where Stan Store is the better choice 🤝
- A flat fee rather than a share of your sales — the fairest shape of deal in this market.
- A polished mobile-first storefront that converts well on Instagram traffic.
- Large, active creator community and plenty of templates.
If you want to sell today, use Stan Store over Pullsy Store — it takes payments and this does not yet. If your audience is American, it is also more mature, its templates are better, and it has a community of creators who have already solved whatever you are about to hit.
Pullsy Store does not take payments yet
The payment provider we built on does not yet onboard individual creators, who are most of the people this is for. Rather than open a checkout that most creators could not use, every product on a storefront is free for now.
What works today: a link-in-bio storefront with links, free downloads, email sign-ups, free webinar registrations and custom-request forms, and on the Store plan, Instagram auto-DM and storefront analytics. Courses, memberships, paid communities and booked sessions are not available.
Selling is planned, with no date yet, and it will take 0% commission, with the money going straight to your own bank. If you need to be paid now, the platform on the other side of this page is the better choice.
Worth asking before you move 🤔
Can Indian creators use Stan Store?
Some do, usually by routing payouts through a foreign payment account. It works, and it adds a layer of currency conversion, compliance and delay between a buyer in Mumbai and a bank account in Mumbai — for a rupee audience, that layer buys nothing.
Does Stan Store support UPI?
Its checkout is built on card rails for a US audience. UPI is the default payment method in India by an enormous margin, and a checkout without it is asking Indian buyers to use their second choice.
Are the pricing models the same?
Not yet. Stan charges a flat subscription and takes no cut of what you sell. Pullsy Store has a free plan and a ₹1,299-a-month Store plan, and takes no payments at all today. When its checkout arrives it will take 0% commission, which is Stan's model.
Read next 👀
6 best Stan Store alternatives for Indian creators
Stan Store is a flat-fee link-in-bio store built for dollars and Stripe. Six alternatives for Indian creators who sell to Indian buyers, in rupees and with UPI.
The best link-in-bio tools for Indian creators
Linktree, SuperProfile, Stan Store, Topmate and more, compared for Indian creators — which ones actually take a UPI payment, and what each takes of the sale.
Creator platform fee calculator
What Gumroad, Topmate, TagMango, Exly, Graphy and others take from your sales each month and year, each on its cheapest plan for your volume. Free, no sign-up.
Pricing
Free for good with 5 products, or ₹1,299 a month for unlimited products, bigger files, storefront analytics and Instagram auto-DM. Billed per storefront; the first storefront on an account gets 14 days of the Store plan free.
Your audience, one link away.
Open your storeFree forever, or ₹1,299 a month for the full plan. Takes no payments yet.